The base for a successful project

Project Creative Brief

Hosting

Do you have a hosting agreement?

Do you have full access to your current hosting?

Can you provide usernames and passwords?

Do you need help selecting and registering a good URL?

Purpose of the Website

What do you want visitors to DO?

What do you want to achieve with your website?

Do you have a website today?

About Your Business

Do you have a slogan or tagline?

Who are your top 3 competitors? (Who else offers similar products/services)

Web Design Aspirations

Which words describe better the ‘look & feel’ you wish for your website?

Are there any websites with designs that you like?

What types of things do you see on other websites that you really like?

What types of things do you see on other websites that you really hate?

Name the 3 things that are most important in the design of your new website.

Project Scope Overview

Do you have a logo you plan to use?

Can you provide the original artwork files?

Will logo design be part of the scope of work?

Will you need a favicon created?

Do you have any brand guidelines (a document that lays out your company’s rules regarding use of logos, colors, etc.)?

Do you have specific company colors that need to be used?

Do you have the textual content (copy) for the website?

Should content creation be part of the scope and quote?

Do you have any specific photos you plan to use?

Do you have full rights to those files?

Can you provide hi-resolution files to us?

Will we need to find and/or create any images for the website?

What should be included as part of the scope and quote?

Will video or audio be a part of the new website?

Do you have full rights to those files?

Can you provide us the proper files?

Do you have any PDF documents that need to be incorporated?

Do you have a proposal for your website architecture / navigation structure (how you would like to organize the content of your website)?

How many pages will the finished website be (estimated)?

What functionality do you require for your website?

Third-party applications integration?

Other functionality?

Will you be offering advertising on the site?

Is your company listed in Google My Business?

Should Google My Business listing be a part of the scope and quote?

General / Framing questions

Do you have a budget you are trying to meet?

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